Fidelity Investments
Top-rated full-service brokerage with zero-commission trading, Active Trader Pro, and industry-leading research and retirement tools.
Quick Facts
- Starting Price
- Free
- Free Tier
- Yes
- Founded
- 1946
- Company
- Fidelity Investments
Fidelity Investments Overview
Fidelity Investments is consistently rated as one of the best overall brokers for both active traders and long-term investors. The firm offers commission-free trading for stocks, ETFs, and options (with $0.65/contract), along with access to Active Trader Pro, a powerful desktop platform with real-time analytics and advanced charting.
Fidelity's research capabilities are unmatched in the retail space, with proprietary equity research, Fidelity's Equity Summary Score (combining multiple research providers), and detailed fund analysis tools. The platform also offers zero-expense-ratio index funds (FZROX, FZILX) that have no management fees whatsoever.
For retirement planning, Fidelity offers IRAs with no minimums, 401(k) rollovers, HSAs, and comprehensive financial planning tools. The combination of $0 commissions, best-in-class research, excellent customer service, and broad investment options makes Fidelity hard to beat for the average investor.
Fidelity Investments Pricing
Standard
- ✓ Commission-free stocks/ETFs
- ✓ $0.65/contract options
- ✓ Active Trader Pro
- ✓ Zero-fee index funds
- ✓ Research & education
- ✓ No account minimums
Features
Pros & Cons
Pros
- + Best-in-class research and analysis tools
- + Zero-fee index funds with no expense ratio
- + Excellent customer service consistently rated #1
- + Comprehensive retirement and financial planning
Cons
- - Active Trader Pro not as powerful as ThinkorSwim
- - No cryptocurrency trading
- - Futures trading options are limited
- - International market access is limited
Rating Breakdown
Overall Rating
Key Takeaways
- ✓ Best-in-class research and analysis tools
- ✓ Zero-fee index funds with no expense ratio
- ✓ Excellent customer service consistently rated #1
- ✓ Comprehensive retirement and financial planning
- ★ Rated 4.7/5 — best for long-term investors, retirement planning, research-driven investors
- $ Free tier available
Summary
Top-rated full-service brokerage with zero-commission trading, Active Trader Pro, and industry-leading research and retirement tools. Fidelity Investments offers a free tier. Best suited for long-term investors, retirement planning, and research-driven investors.
Compare Fidelity Investments
Fidelity Investments Rankings
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